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Allbirds x "EARTHED"

Project: DEIB Through Product

Brand: Allbirds

OVERVIEW:  Allbirds, specializing in sustainable footwear, launched their sustainable performance wear in the Summer of 2021.

GOAL: To bring increase initiative on internal DEIB strategies more externally through product

DESIGN SOLUTION: Redefine "core" colors & design a run system of pieces that compliment each other. 

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